Fanatics keeps on raising prices, yet people continue to buy....why?

[whitmm]

Originally Posted by mfw13

I paid less than <$70/box for Archives from my local LCS in 2018/2019/2020 ($400 for a half case).

I skipped 2021 & 2022 because I didn't like the designs.

Last year (i.e. 2023), I paid $83.33 a box (i.e. $500 for a half case).

So this years' price ($130/box) is roughly a 50% increase from last year.

Were any of those the release day retail price?

Buying by the case usually results in a lower price/box than buying a single box. As tmar mentioned, it appears you were able to buy 2023 at cost.