Topps Living Set

[Americards]

Originally Posted by Ferg1945

Read this last night... made me fall in love with this set even more.

Beckett did an interview with Topps Vice President of Product Development Clay Luraschi.

https://www.beckett.com/news/behind-...ps-living-set/



Some of the good stuff.....

BB: Are you sticking with the ’53 Topps design? You’re not going to suddenly switch to another design in the middle of this, are you?

CL: We’re sticking with the ’53 design. If you’re going to do this type of artwork, it only makes sense on the 1953 design. We always said from the beginning the key to this product is going to be the look and feel of it. If we make a beautiful set, it will sell itself.


BB: It seems like one of the things that helps make this work is that these cards aren’t tricked up. There aren’t autographs, serial numbering or Chrome versions – things that work in other programs, but probably not this one. Can you say unequivocally that you aren’t going to mess with the set?

CL: We’re not going to mess with the set. This product is about simplicity. This product is supposed to harken back to the days of the 1953 set because that was the inspiration. You don’t to do anything with it. People want the cards to enjoy them as they are. This was built in a particular way and it’s going to stay that way. If you want Chrome or autographs, we’ve got other products that include those. Not this one.

BB: How important is the artwork to this venture?

CL: I can’t speak enough about the artwork. Mayumi is an amazing, talented artist. She’s just so humbled with the reaction that she’s gotten from her artwork. Just the detail and work she puts into it…we’re very fortunate to be working with someone like her and for her to be a part of this. And she understands what this set means to the company. This is the 1953 design, a cornerstone in the company’s portfolio that has so much history. - Without question.... this is the BEST thing about this set.


CL: We’ll only do the retired players once.


CL: We’re in this for the long haul and we don’t want to rush anything, but we have discussed doing subjects that are within
the game of baseball, but not necessarily players. We have talked about managers, front office people. We’ve talked about innovators of the game. We’ve even talked about mascots. Mr. Met is held in high regard. The idea of this [project] is to cover the game of baseball. We want the Living Set to truly capture the game.

Maybe she should draw this guy with this picture!